Constant learning...

I found out that using cloud services for a loyalty program is a cost effective way to retain customers. Even small scale business can offer loyalty programs which are hosted in the cloud because it is cheaper. Customer retention and attracting new customers is the way for modern businesses to survive. Loyal customers are an asset to the firm. Thus, organizations should take necessary measures to retain them. So these loyalty management campaigns are one way forward.

Analyzing information from a business perspective takes time and require extensive research. That is exactly what I'm doing now.

Now my task is to critically analyze the concept of big data and identify how business use big data in day to day activities.

In my next post I will discuss the concept behind big data from a business perspective....

Tech, tech, tech. etc.

I realize I was gone for a few days. That was because I was stuck up with one work after another to complete. I thought I was a pro in time management but now it seems to be gone. So this is what I've learnt and I've been learning during my absence.

How loyalty management campaigns work
So they gather data from all different places and identify the types of customers that need to be rewarded. Some products has the ability to profile but some do not. It's all up-to the marketing manager to decide what kind of campaign that needs to be created.

Benefits
The obvious benefit would be to build customer loyalty while attracting new customers to the business. Giving free stuff for people is the best way to keep them with you because that is human nature. Where there are gifts and other giveaways people are present. This is not the only good thing about loyalty management but it is one main benefit. Also it would integrate all different data sources of the business to give optimum results.

mChoice Rewards
This is the product I'm supposed to sell and what I'm currently working on. Well I can't give much information because it's confidential and I don't want to loose my employment before 1 month. But I can tell that are many features that differentiate the product from other competitors. It integrates an unlimited amount of data sources to enable people to make better and effective loyalty campaigns.

Human race..

It is a common fact that everyone in the 21st century is running for their life. I mean literally they run. I can't help but wonder whether this race is good or bad for people. Some say good some say bad. Me too cannot arrive at a final conclusion. I had so many things in mind (fun stuff) to do even while I'm working but now that I'm actually working I just can't find the time.

Things that I wanted to do even when I'm employed

1. Go to Gym
2. Play badminton
3. Go swimming
4. Meet my friends as often as I can
5. Be sociable

As of now I haven't done anything in the list. Time just FLIES. It actually do. I come to work at 8 go home by 7, then I'm dead tired to do anything at all so I go to sleep and come back to the same place.

Holy Shit....now that I'm thinking about it, that freaks me off. Once I'm comfortable with my schedule I'm determined to make time to do at least few of those. This will go in my to-do things list.

Working...good or bad?

After going to work for a full week the weekend I got was amazing. Well not amazing as such I still had presentations and assignments to do but the fact that I get to stay at home with my kitten alone is enough to keep me happy the entire day. I'm not a maniac lonely cat lover but i DO LOVE and ADORE cats. I miss my other 3 kittens and their mam but the one I have is a handful. He's bigger than all his siblings coz he needs to eat more than 4 meals a day. He's the reason I rush and go home and the reason I smile early in the morning when he needs his full body massage.

I didn't get much work done but I learnt what cloud computing is. First i thought it was complicated but the more i read the more I realized that it is a simple concept. I don't know the entire theory behind it but I do know how it works and that's progress. The stuff I've learnt up-to now is invaluable. After being stuck in books and exams, the real world is certainly different. The application of models and theories is entirely different than what's mentioned in books.

The advice I give for my sisters and younger friends - Work as soon as you can. Don't get lost in books and 100 year old models because your work place (no matter how crappy it is) is the best place to learn. 

Insomnia or sleeping problem?

I got bed and lay there thinking what I'm going to do at work tommorow, what work do I have left, what do I have to study for the exam etc. and my thoughts just stopped and I'm wide awake. So I made my mind for a sleepless night but expecting that I would fall asleep and as usual I didn't. So here I am at work trying to be happy with the few hours of sleep I got.

Just now I read an article that we need to make peace with the sleepless nights and that's exactly what I'm gonna do. Fingers crossed it would work!

Now I have to get back to work and be prepared for my exam. 

Maybe today or tommorow or later I would get a good nights sleep.

Making mistakes

Life is about making mistakes and learning from them. But why do we keep on doing the same mistake which gives the same outcome? Why do we do things knowing the result of it? Maybe not everyone but most. Well maybe only me. Last night I did the same mistake I've been doing in the past 2 years. Why the hell aren't  I learning my lesson? Am i a Dumbass like the jackass?
I think I know the answer to this one....

I need to take a life changing decision today or at least think about it. I've got so much of work and responsibilities to do. I can't let the past come back to me all the time. It's time for the future. I just do not have the liberty to waste time on such stupid things. I miss watching TV, I miss playing with my kitten, I miss everything....but life has to go on.

Change

Well.....what people say about resistance to change is all true. Learning about new things scares people off, even me. I told myself when i was young that I'l adapt change whenever it comes. But now I'm finding it hard. Staying at home and going out with my friends all this time and now suddenly I've to wake up early morning get dressed and come to an office. Is this good change or bad change?
True, I wanted to be a successful corporate women and I'm a workaholic. But is this what it takes? Will this be my daily routine for the rest of my life? Will I be able to take the pressure? I will be waiting till the day comes carrying the answers to these questions...
On a positive note I learnt some new things today like what USSD means and what it does. It's complicated and never in my life I thought I would be learning these tech stuff but I think I'm OK. OK is not enough either but i guess that is better than hating it. Hopefully with time I will be comfortable with all these and in that day I'm going to read this blog and think how much I've changed. I can't help but fell jealousy of housewives whose life seem so predictable.